Tag Archives: multimodal text

Narration in music videos: The two different stories of Justin Timberlake´s What goes around, comes around

So I guess it´s about time I write a post for this blog that actually reflects the title of it. On the curriculum for Norwegian in Norway, multimodal text analysis is a part, to some degree, on all levels, and particularly in high school I´ve found that music video analysis is a grateful task.

For that purpose, I have more than once successfully used Justin Timberlake´s “What goes around, comes around”. It was directed by Sam Bayer and released in February 2007, and has an interesting narrating structure. It´s a 9 minute long mini-movie and even stars Scarlett Johansson as the love interest of the character that Justin Timberlake plays in the video.

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Filed under education, literature, music video, narratology, Uncategorized